Save With Preferred Pricing
Take advantage of Preferred Pricing at Johnbear and save big!
Eligible employees of Preferred Pricing companies have the opportunity to receive the best price.
You can save even more by combining this discount with our retail offers, GM Card allowances and if eligible, Canadian Forces Appreciation Discount, Student Bonus Discount and Mobility Program.
Ready to get started?
3 simple steps to saving with the Preferred Pricing discount:
1 – Choose your vehicle
2 – Contact your Johnbear Preferred Pricing Specialist, at 905.575.9400 or
3 – Provide Proof of Employment (pay stub or HR letter)
4 – We look forward to helping you find your next vehicle. Find out if you are eligible for this program and link to:
Who is eligible for Preferred Pricing?
Canadian employees (all active hourly and salaried staff and their spouse, not including contract or retired employees) of eligible Preferred Pricing companies.
Which vehicles are eligible?
Almost every Chevrolet, Buick, GMC or Cadillac car, SUV, crossover, van and truck is eligible. However, some models/trims may not be eligible and other models may have limited availability.
Please contact the Customer Care Centre (1-800-263-3777) or your Dealer for the list of models/trims that are excluded from Preferred Pricing.
Are my family members eligible for Preferred Pricing?
The selected vehicle must be titled and registered in the approved employee's or their spouse's name for personal use only.
How long do I have to keep the vehicle to be eligible for Preferred Pricing?
You must keep your vehicle for at least six months and 12,000 km.
I recently bought a new GM vehicle. Can I still apply for Preferred Pricing?
No. Previous purchases are not eligible.
Get in touch with your Johnbear Preferred Pricing Specialist today!